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  • Izbačen Sajt

    www.tehnomanija.rs

Naziv: Novi svet brendova Autor: Slot Bedberi Godina izdanja: 2009 Izdavač: Mass media international, Beograd Povez: Mek Pismo: Latinica Stanje kao na slikama. Unutrašnjost je nekorišćena. Opis: Bedberi je jedan od najvećih, ako ne i najveći autoritet kada je reč o brendovima, a iza njega stoje neke od najvećih marketinških kampanja. Jedna od njih je `Just do it`, koju je kreirao za kompaniju `Najki` početkom `90-ih godina, tokom koje je ova kompanija sa trećeg mesta došla na mesto lidera u proizvodnji sportske opreme, ispred kompanija kakve su `Ribok` ili `Adidas`. Prvi princip Skota Bedberija u je da je oslanjanje na svest o brendu postalo bogatstvo samo za marketing ludu.

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Detalji predmeta Stanje Polovno Detaljno stanje Loše Moja licna kolekcija upaljaca sa reklamama,upaljaci su prazni i neispravni ali plus minus sa razlicitom reklamom 470 plus komada puna sportska adidas torba koju takodje dobijate uz upaljace,skeleton metalni upaljac je takodje poklon,a tu je i poklon koji vredi 50 evra merkur kozni novcanik sa mnogo pregrada,jako malo koriscen Upaljaci su sakupljani u periodu 1985-2001 tako da su na njima reklame manje vise odavno ne postojecih firmi,banaka,stranaka,cigareta... Ukoliko nekoga interesuje samo novcanik cena je 5000 din,prava koza brendirani proizvodjac,u tom slucaju me obavestite porukom da vam napravim posebnu aukciju za njega,i da umesto njega ubacim neki drugi poklon u ovu aukciju

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Novi svet brendova / 8 principa da postignete brend liderstvo u 21. veku. Skot Bedberi sa Stefanom Feničelom Izdavač: Mass Media International 2009. Mek povez, 197 strana Vrlo dobro ocuvano `Bedberi je jedan od najvećih, ako ne i najveći autoritet kada je reč o brendovima, a iza njega stoje neke od najvećih marketinških kampanja. Jedna od njih je `Just do it`, koju je kreirao za kompaniju `Najki` početkom `90-ih godina, tokom koje je ova kompanija sa trećeg mesta došla na mesto lidera u proizvodnji sportske opreme, ispred kompanija kakve su `Ribok` ili `Adidas`. Prvi princip Skota Bedberija u je da je oslanjanje na svest o brendu postalo bogatstvo samo za marketing ludu. `

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Odlično Sneaker Wars is the fascinating true story of the enemy brothers behind Adidas and Puma, two of the biggest global brands of athletic footwear. Adi and Rudi Dassler started their shoe business in their mother`s laundry room and achieved almost instantaneous success. But by the end of World War II a vicious feud had torn the Dasslers apart, dividing their company and their family and launching them down separate, often contentious paths. Out of the fires of their animosity, two rival sneaker brands were born, brands that would revolutionize the world of professional sports, sparking astonishing behind-the-scenes deals, fabulous ad campaigns, and multimillion-dollar contracts for pro athletes, from Joe Namath to Muhammad Ali to David Beckham. Patike marketing brend brendovi

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THE BESTOF THE WORLD`S SPORT PHOTOGRAPHY 1982. Izdavač: Studio 6, Lausanne 1982. Tvrd povez, zaštitni omot, 110 stranica, 21x25cm Vrlo dobro očuvano - The repertoire of sports photo graphy is wide. We`ve made it our goal to bring together the best in this field. And the annual international IASP-Adidas contest has made a rich selection of the best photos taken in all sports. The greatest names in professional sports photography have been brought together. It would be unforgivable should such a treasure be restricted to a limited public. Thus our decision to publish a year book. The Best of the World`s Sport Photography». It`s a book which will wear its name unpretentiously and, we`re sure, will become a proud tradition. The Editor Lausanne, November 1982. g24

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Izdavač: Studio 6, Lausanne Povez: tvrd sa omotom Broj strana: 111 Ilustrovano. Format: 21,5 x 24,5 cm Dvojezična: francuski i engleski Omotnica minimalno zagrebana, sama knjiga odlično očuvana. „The repertoire of sports photo graphy is wide. We`ve made it our goal to bring together the best in this field. And the annual international IASP-Adidas contest has made a rich selection of the best photos taken in all sports. The greatest names in professional sports photography have been brought together. It would be unforgivable should such a treasure be restricted to a limited public. Thus our decision to publish a year book „The Best of the World`s Sport Photography“. It`s a book which will wear its name unpretentiously and, we`re sure, will become a proud tradition.“ - The Editor Lausanne, November 1982. (S-1)

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!!! OBAVEŠTENJE !!! PAŽLJIVO PROČITAJTE OPIS AUKCIJE I MOJE USLOVE PRODAJE, jer naknadne reklamacije ne uvažavam! !!! JEDINSTVENA PONUDA !!! U ponudi su 3 brosure - programi za odrzano prvenstvo evrope u atletici u Jugoslaviji (Beograd) 1962. godine, generalno odlicno ocuvani i kao takvi predstavljaju pravi kolekcionarski primerak svoje vrste. Set sadrzi prva tri od ukupno pet programa, na vecem broju strana (takmiraci, discipline, rezultati, sponzori itd.), bez upisivanja rezultata. Neki od pokrovitelja prvenstva - Sport Beograd, ITV Beograd, JAT aerotransport, Putnik, Iskra, IKOM Zagreb, Adidas, Sloboda Cacak itd. Prvenstvo Evrope u atletici PEA 1962. Beograd Stadion JNA 12-16.09.1962. Pod visokim pokroviteljstvom predsednika FNRJ Josipa Broza Tita Yugoslavia (Jugoslavija) Prava prilika za sve iskonske kolekcionare da po extra ceni upotpune svoje EX YU kolekcije. Objektivno stanje programa je prikazano na slikama. Za sve dodatne informacije, slobodno pitajte. Ostale moje aukcije i predmete možete pogledati http://www.limundo.com/Clan/PeleAFC/SpisakAukcija http://www.kupindo.com/Clan/PeleAFC/SpisakPredmeta Srećna kupovina :)

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skot bedberi sa stefanom feničelom - novi svet brendova * Mek povez, 197 strana, latinica, format 16*23,5 cm. * Izdavač: Mass Media International, Beograd, 2009. * Podnaslov: 8 principa da postignete brend liderstvo u 21. veku. * Naslov originala: Scott Bedbury, A New Brand World, 8 principles for Achieving Brand Leadership in the 21st Century. dobro ocuvana knjiga Bedberi je jedan od najvećih, ako ne i najveći autoritet kada je reč o brendovima, a iza njega stoje neke od najvećih marketinških kampanja. Jedna od njih je `Just do it`, koju je kreirao za kompaniju `Najki` početkom `90-ih godina, tokom koje je ova kompanija sa trećeg mesta došla na mesto lidera u proizvodnji sportske opreme, ispred kompanija kakve su `Ribok` ili `Adidas`. Prvi princip Skota Bedberija u je da je oslanjanje na svest o brendu postalo bogatstvo samo za marketing ludu. brend brendovi reklama reklame firme kompanije marketing bredberi

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When Fashion Really Works The true power of fashion lies in how well it epitomizes the attitudes of an era or class, how it uses or drives current technology, and how it redefines the public's collective tastes. In When Fashion Really Works, fashion insider Marnie Fogg explores 80 carefully selected garments that changed the fashion world. From Chanel's little black dress to Levi's denim jeans to the gingham bikini and the Adidas track suit, Fogg offers detailed analysis of each piece's influence on the mainstream that includes: Biographical summaries of the designers and their key pieces Quotes from critics and designers More than 150 stunning color photos Garments are analyzed in reference to ten themes – Utility, Exoticism, Asceticism, Eroticism, Revivalism, Form, Subversion, Athleticism, Luxury, and Futurism – with each theme divided into subcategories and illustrated with specific outfits. A must-have book for all who love fashion!

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Stockholm Design Lab: 1998–2019: A Book About The Creative Process And Design Of… Driven by ‘simple, remarkable ideas’, Stockholm Design Lab (SDL) has been transforming brands and businesses as one of the leading forward-thinking design agencies in the world since 1998. From developing visual identities for the NIO Formula E race car and the Nobel Prize to defining creative approaches for adidas and IKEA, its works are as diverse as they are distinct and delightful; spanning various mediums and methods to capture hearts and minds across all walks of life. To mark its 21st year in the industry, SDL has compiled a special monograph with over 500 pages of exclusive insight into its creative inspiration, processes, and portfolio. Categorised by industry, the book’s contents include behind-the-scenes anecdotes, early-stage mock-ups, and never-seen-before images for some of its best client projects so far; serving as a valuable source of reference and reflection for designers at any level.

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Do Photo: Observe. Compose. Capture. Stand Out. 'In a world where everyone is a photographer now, how do you stand out? The answer can be found in this simple but profound book. It will train your eye to see what others don't.' David Hieatt This isn't a book about how to take the best pictures. It's not even about the technical aspects of photography or how to 'make it' as a photographer. In fact, it argues that you should take fewer photographs. By sharing 10 practices honed over a lifetime spent behind the lens working with clients such as Adidas, Levi Strauss, and Apple, photographer Andrew Paynter encourages you to develop a more considered approach to photography so that you craft pictures with care. Do Photo teaches novice, intermediate and advanced photographers -and everyone in between - how to use their cameras to really connect with subjects, create memorable and more impactful photographs, and to enjoy the process along the way. And guess what? It all starts before you even pick up the camera. Preface by artist Geoff McFetridge.

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It's Like This - The Best Of Disc: 1 1. Sucker M.C.'s (Krush-Groove 1) 2. It's Like That 3. 30 Days 4. Hard Times 5. Hollis Crew (Krush-Groove 2) 6. Can You Rock It Like This 7. Jam-Master Jammin' 8. King of Rock 9. You Talk Too Much 10. My Adidas 11. Walk This Way 12. You Be Illin' 13. It's Tricky 14. I'm Not Going Out Like That 15. Mary, Mary 16. Run's House 17. Roots, Rap, Reggae 18. It's Not Funny Disc: 2 1. Soul to Rock and Roll 2. Down with the King 3. Papa Crazy 4. Rock Box 5. Jam-Master Jay 6. Peter Piper 7. It's Like That 8. Hit It Run 9. How'd Ya Do It Dee 10. It's Tricky 2003 11. Tougher Than Leather 12. Beats to the Rhyme 13. You're Blind 14. Darryl and Joe (Krush-Groove 3) 15. Together Forever (Krush-Groove 4) 16. Ragtime 17. Proud to Be Black 18. They Call Us Run-Dmc

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Sneaker Obsession The stories behind the brands, designers, and sneakerheads that transformed athletic footwear into a cultural phenomenon unfold in this epic volume. From its early twentieth-century origins as a sporting shoe; to the thrill of seeing Michael Jordan’s red, white, and black high-tops on the court; to the swagger and style of hip-hop footwear, the sneaker has become a status marker and a coveted cult collectible. This history of the sneaker spans Nike’s famous swish logo and global domination, the saga of the dueling brothers who respectively founded Adidas and Puma, and the enduring popularity of Off-White kicks and Vans. With a glossary of key terms and an overview of the technological and stylistic revolutions of the sneaker, this is an essential book for understanding the streetwear universe, vocabulary, and codes; its innovators and their coveted models; as well as the burgeoning global resale economy. Through profiles of the brands; portraits of Virgil Abloh, Chitose Abe, and Travis Scott; and interviews with Kanye West, collector Max Limol, and pop culture guru Sarah Andelman of the legendary Parisian boutique Colette, this book offers deep perspective on the creativity of the industry. Insight into the future of sneakers and how the leading brands are committed to sustainability, customization, and gender equity reveal how the sneaker business continues to reinvent itself at the forefront of culture. Prikaži više

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Magazin Story svakog petka omogućava čitaocima da upoznaju poznate, informiše čitaoce o svakom važnom trenutku u životu zvezda, a važan i prepoznatljiv deo magazina čine i stranice posvećene modi, lepoti, kulturi, zdravom životu, kuhinji i stanovanju. Iz sadržaja: Naslovna strana: Tanja Savić Top Story: Tanja Savić - Kome smeta naša sreća (na 8 strane i 9 fotografije) Story Cafe: Marija Kilibarda i Kristina Radenkovič, Rijana, Anastasija, Džesika Alba, Vlado Georgiev, La Toja Džekson... Hot Stories: Marko Avramović i Jovana Đurašinović - Venčanje iz snova (na 4 strane i 12 fotografije) Hot Stories: Hari Varešanović, Tamara Dragičević, Tijana Dapćević... My Story: Tihomir Stanić World Stars: Čening Tejtum Life Story: Vudi Alen (na 6 strane i 14 fotografije) Fashion Report: Fashion News: Mango, Natalija Vođanova, Adidas, Gija Trusardi... Story Butik: Beauty Reporter: Beauty News: Max Factor, Pantene, Rimmel, Playboy... Must Have: Svetlana Ceca Ražnatović (velika fotografija na pola strane) Mini intervju: Džulija Roberts (jedna strana i jedna fotografija) Psihologija: Gastro: Kafa Travel: Kairo PSSST: Sky Vikler ... Strana: 100 Ocena: 4. Vidi slike. Skladište: Magazini 66 Težina: 200 grama NOVI CENOVNIK pošte za preporučenu tiskovinu od 18.03.2021. godine. do 100 gr - 82 dinara 101-250 gr - 92 dinara 251-500 gr – 120 dinara 501-1000gr - 130 dinara 1001-2000 gr - 158 dinara Tiskovina ubuduće ne može da pređe 2 kg. U SLUČAJU KUPOVINE VIŠE ARTIKLA MOGUĆ POPUST OD 10 DO 20 POSTO. DOGOVOR PUTEM PORUKE NA KUPINDO. Pogledajte ostale moje aukcije na Kupindo http://www.kupindo.com/Clan/Ljubab/SpisakPredmeta Pogledajte ostale moje aukcije na Limundo http://www.limundo.com/Clan/Ljubab/SpisakAukcija

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Ice Cold: A Hip-Hop Jewelry History Whether it's diamond-encrusted grills, oversized “truck” style chains, bust-down Rolex and Patek Philippe watches or a Tiffany necklace, jewelry is a cornerstone of hip-hop culture. Glittering, blinged-out jewels are the shining statement of a collective identity: unapologetic, charismatic, and street savvy. Spanning the history of hip-hop jewelry, from the 1980s to today, Ice Cold: A Hip-Hop Jewelry History is a stunning compilation of storytelling and visuals. Hundreds of extraordinary images of every major hip-hop artist on record celebrate how “Ice” has become a proclamation of identity and self-expression. Starting with Run-DMC’s gold Adidas pendants and Eric B. & Rakim’s ostentatious dookie rope chains and Mercedes medallions, the jewelry then transforms from street style into a booming design culture. The hip-hop tradition of “show up and show out” reaches new heights with artists like Pharrell Williams, Jay-Z, Gucci Mane, and Cardi B, whose over-the-top pieces integrate unique pop culture references, unconventional materials, and enduring collaborations with artists like Takashi Murakami. Author Vikki Tobak reveals – in great detail – the work of pioneering jewelers such as Tito Caicedo of Manny’s, Eddie Plein, and Jacob the Jeweler as well as newer artisans such as Avianne & Co., Ben Baller/IF & Co., Greg Yuna, Johnny Dang, Eliantte, and many more. Ice Cold is a treasure trove of dazzling, inspirational style, featuring the work of leading photographers, including Wolfgang Tillmans, Janette Beckman, Jamel Shabazz, Timothy White, Gillian Laub, David LaChapelle, Danny Clinch, Chris Buck, Mike Miller, Phil Knott, Raven B. Varona, Al Pereira, Albert Watson and many more. A foreword by hip-hop superstar Slick Rick and essays by A$AP Ferg, LL COOL J, Kevin “Coach K’ Lee and Pierre “P” Thomas of Quality Control Music take us on personal journeys into their jewelry universe. Ice Cold goes beyond the ostentatious bling to reveal a transformative story that is loud and proud. Prikaži više

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format: LP artist: SRĐAN i PUMA (Srđan Marjanović); (Serbia, Yugoslavia) title: Ne pucaj u plavog anđela release date: 1983 label, Cat. No.: ZKP RTVL, LD 0899 style: pop-rock Omot: M (5), ploča: nikad puštena, unplayed, MINT (5+). Čini se da tih 80-ih Srki `uzvezdio`. Izbacivao je albume svake godine, postao nekritičan prema sopstvenom materijalu, pa su mu se provlačile i loše pesme... Tome je sigurno uticalo i pisanje za muzičke novine, mesto urednika i direktora BGD filijale ZKP RTL... Odlučio je da ima i prateći bend koga je nesretno nazvao PUMA, verovatno ne znajući da je među beogradskim klincima kružila godinama fora vezana za `rat` između onih koji su bili fanovi ADIDAS patika (npr. ja, voleo sam najviše `Wien` sa crvenim prugama, kao i drugi Zvezdaši), i onih drugih koji su nosili PUMA patike. Ovi prvi su osmislili glupu (ali smešnu) foru da je PUMA skraćenica od `Pedersko Udruženje Mladih Amatera`. Pa smo sa smehom slušali kako radio voditelji najavljuju srđana i PUMU. No Srđan sigurno nije bio od `tih`, što je bilo poznato po gradu. I na ovom omotu, je kao važna faca u izdavačkoj kući, organizovao da se za omot slika sa golom ženskom, dobrom i po današnjim standardima. Pesme su onako..., ima tu pokušaja da se `glumi mangup`, npr. pesma `Bi-Se-Je` (šatrovački sleng - `Jebi se`). I sama slika gde on na naslovnoj strani omota drži pištolj je onako, bljak. Takav je i zvuk na momente, retro, sa pokušajem da bude komercijalan, a omašio je makar jednu deceniju sa aranžmanima. Ovo je Srđanov najslabiji album. Inače, dosta godina kasnije Srđan će napisati jednu dobru knjigu, a pojavićemo se i zajedno u jednoj TV dokumentarnoj emisiji o rock muzici 60-ih, kada sam mogao da se uverim da je stvarno šmeker onog starog beogradskog kova. ====================================================================== U svojoj prodajnoj kolekciji imam sledeća izdanja SRĐANA MARJANOVIĆA: SRĐAN MARJANOVIĆ - kompletna vinilna LP diskografija: 1) LP SRĐAN - `Srđan Marjanović i prijatelji` (1974, PGP RTB) https://www.kupindo.com/Ploce/70634329_LP-SRDjAN-Srdjan-Marjanovic-i-prijatelji-1974-VG-VG 2) LP SRĐAN - `Kod mene imaš veliki plus` (1979, RTV Ljubljana) https://www.kupindo.com/Ploce/70633805_LP-SRDjAN-MARJANOVIC-Kod-mene-imas-1979-ODLICNA https://www.kupindo.com/Ploce/70633837_LP-SRDjAN-MARJANOVIC-Kod-mene-1-press-NM-ODLICNA https://www.kupindo.com/Ploce/61128425_LP-SRDjAN-MARJANOVIC-Kod-mene-imas-1979-1-pressing https://www.kupindo.com/Ploce/62627553_LP-SRDjAN-MARJANOVIC-Kod-mene-imas-veliki-plus-1979- https://www.kupindo.com/Ploce/70633873_LP-SRDjAN-MARJANOVIC-Kod-mene-imas-veliki-1979-G- https://www.kupindo.com/Ploce/61128429_LP-SRDjAN-MARJANOVIC-Kod-mene-imas-1980-3-pressing https://www.kupindo.com/Ploce/70633773_LP-SRDjAN-MARJANOVIC-Kod-mene-imas-veliki-plus-4-pres https://www.kupindo.com/Ploce/62627741_LP-SRDjAN-MARJANOVIC-Kod-mene-1980-RETKO-4-pressing 3) LP SRĐAN - `Uvek ima neki đavo` (1980, RTV Ljubljana) https://www.kupindo.com/Ploce/61128397_LP-SRDjAN-MARJANOVIC-Uvek-ima-neki-djavo-1980-MINT https://www.kupindo.com/Ploce/61872721_LP-SRDjAN-MARJANOVIC-Uvek-ima-neki-djavo-1980-odlicna https://www.kupindo.com/Ploce/61128405_LP-SRDjAN-MARJANOVIC-Uvek-ima-neki-djavo-1980- https://www.kupindo.com/Ploce/70633945_LP-SRDjAN-MARJANOVIC-Uvek-ima-neki-djavo-1980-G- https://www.kupindo.com/Ploce/70634061_LP-SRDjAN-MARJANOVIC-Uvek-ima-neki-djavo-1980-G-F- 4) LP SRĐAN - `Ne kači se za mene` (1981, ZKP RTVL) https://www.kupindo.com/Ploce/63368529_LP-SRDjAN-MARJANOVIC-Ne-kaci-se-za-mene-1981-MINT https://www.kupindo.com/Ploce/61872729_LP-SRDjAN-MARJANOVIC-Ne-kaci-se-za-mene-1981- 5) LP SRĐAN - `Senti-menti` (1982, ZKP RTVL) https://www.kupindo.com/Ploce/63366569_LP-SRDjAN-MARJANOVIC-i-PUMA-Senti-Menti-1982- https://www.kupindo.com/Ploce/70634181_LP-SRDjAN-MARJANOVIC-Senti-Menti-1982-VG-F- 6) LP SRĐAN - `Ne pucaj na plavog anđela` (1983, ZKP RTVL) https://www.kupindo.com/Ploce/61128453_LP-SRDjAN-i-PUMA-Ne-pucaj-u-plavog-andjela-1983-MINT 7) LP SRĐAN - `Lopovi` (1984, ZKP RTVL) 8) LP SRĐAN - `Sam` (1986, PGP RTB) 9) LP SRĐAN - `Ako jednom puknem ja` (1989, Diskoton)

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Stephane Pincas, Marc Loiseau - A History of Advertising Taschen, 2008 336 str. tvrdi povez stanje: dobro This title presents the evolution of the ad. The history of western advertising is a long one, starting as early as the 1630s, when frenchman Theophraste Renaudot placed the first advertising notes in La Gazette de France, or in 1786, when William Tayler began to offer his services as `Agent to the Country`s Printers, Booksellers, etc.,` but the first time that the term `advertising agency` was used dates back to 1842, when Volney B. Palmer created his agency in Philadelphia, Pennsylvania. Widely considered to represent the birth of the modern advertising, this date marks the beginning of a creative industry that has transformed many commercial works into cultural icons.Divided by into sections by decades, this book explores the most legendary campaigns and brands of advertising`s modern history, with specific anecdotes and comments on the importance on every campaign. You will find the picture of the camel that originated the Camel package, the first Coca Cola ad, and even how artworks by masters such as Picasso and Magritte have been used in advertising. Contents: Foreword / Maurice Lévy Introduction 1. 1842-1921 (The pioneers ; Women in ads ; Kub and Dada ; Your country needs you ; Advertising becomes a profession ; Coca-Cola: the birth of a brand ; Nabisco, Cracker Jack, Morton`s Salt: mere commodities no more! ; Uneeda Biscuit: a million for the boy ; Camel: ``Ol Joe` ; Cadillac: the power of words ; Sapolio, Gold Dust: a dubious cleanliness ; Arrow: white-collar man ; Philips, Steinway, Victor: son et lumière) 2. 1921-1940 (A testing time ; The celebration of consumption ; Constructiivism amd surrealism ; Advertising advertising ; Coca-Cola: the real Father Christmas? ; Dole: the beauty of the product ; Green Giant: the Green Giant ; Life Savers, Verkade: sweet nothings ; Camel, Chesterfield: Thoroughly Modern Miss ; Ford: critical mass ; Ford: a new look ; Cadillac, Chrysler: read all about it! ; Real Silk, Cannon: the development of photographs ; Ivory Soap: `... out of the ivory palaces, whereby they have made thee glad` ; Oxydol: first, a `soap opera` ; Philips, Wheaties, Gold Medal Flour: content providers ; Antennes et Écrans de Publicis: all eyes and ears!) 3. 1941-1960 (Modern times ; Behind the lines ; Brand propaganda ; High profile profession ; Coca-Cola: wherever, whenever ; Coca-Cola: new shapes and sizes ; Kellogg`s: `We like the way you operate!` ; Green Giant: Ho! Ho! Ho! ; American Meat Institute: red on red ; Maggi: scandalous! ; Pillsbury: what are you loking at? ; Maxwell House, Nescafé: a real coffee solution ; Marlboro: home on the range ; Marlboro: wide open spaces ; Santa Fe: native territories ; Plymouth: jet-propelled ; Container Corporation of America: contains 57 artists! ; Berliet, Shell: driving growth ; Bell Telephone: the phone company ; Philips, Maxwell House: different stroles, different folks ; Colgate, Crest: getting your teeth into a USP ; André, Singer, Well, Brunswick, Jacques Fath: to each his own ; Ladies` Home Journal, Fewa, Le Figaro: women get votes, shock!) 4. 1961-1980 (The advertisiong generation ; Pop culture ; The art of business ; The protest movement ; Advertising becomes `cool` ; Prénatal, Nestlé Ptipo: baby-boom ; Campbell`s: a loving spoonful ; Nova, Boursin: sweetand sour ; Vittel, Scheppes, Noilly Prat, Mercier, Sandeman: brand news ; Schlitz: famous for what? ; Virginia Slims: first lady ; Saint-Gobain, United States Steel: say no ; Squibb, PhRMA: ethical acts ; Texaco, Atlantic, Shell, Tropical: on the road ; Renault: cartoon lifestyle ; Renault: small is big ; Unted Airlines: fly guys ; Chase Manhattan Bandk, BNP: money talks ; Bell System, Yellow Pages: I just called ; IBM: IBM, made in Britain ; Maytag: boring, boring, boring ; Charmin, Camay: squeeze it, touch it, feel it! ; Avon, margaret Astor, Harriet Hubbard Ayer, Boots: smile, please! ; Elnett, O.BA.O: movesr and shakers ; Rosy, Selimaille: now you see it, now you don`t ; Dim: sixy ;Dim, L`eggs: showing your knickers! ; Heineken, O-cedar, Crunch, Gervais, Lactel: emotional commitment ; Irish Tourist Board, Woolmark: shabby chic ; Bic, Lip: de-luxe! ; De Beers: diamonds are forever ; Conservative party: the Iron Lady ; Newsweek, Presse Quotidienne Régionale, The Times: the price of the press ; Unselling sex) 5. 1981-2006 (New frontiers ; Not quiet on the eastern front ; The art of advertising ; Star signs ; Perrier: eau dear! ; Coca-Cola: Coca-Cola: a legend refreshed ; Heineken, Beddingtons: a tale of two tastes ; Castelmaine, Steinlager: Down under style ; Bartles & Jaymes, Johnnie Walker: ed, Frank and Johnnie ; Tia Maria, Kahlua, Stolichnaya: truth in disguise ; McDonald`s: the world`s restaurant ; McDonald`s: specuials of the day ; Burger King, Wendy`s: restaurants of distinction ; Heinz: slow is also good ; John West, Le Creuset: by hook or by cook ; Altoids: welcome to Altoidia ; Häagen-Dazs: steamy ice cream ; Nescafé, Tasters` Choice: four arguments and a coffee ; Silk Cut: the first cut ; Silk Cut: variatins on a theme ; Western Union, Citi: for love of money ; DHL, Aflac: smart animals ; Sony-Ericsson, Florida Lotto, national Lottery: life is but a dream ; Hewlett-Packard, BMW: web of intrigue ; Saturn, Pontiac: star-struck ; Renault Clio: Papa? Nicole! ; Renault Espace and Madus: living in space ; Toyota Hilux: Car capers ; Toyota Prius, Lexus: country cars and city slickers ; British Airways: the UK takes off ; Air France: France takes off ; Club Med, Club 18-30: Sun, sand and see ; Adidas, `Die drei Streifen` ; Nike, Reebok: street fighting men ; Levi`s: originality ; Dim: when aman loves a woman ; L`Oréal Professionel, Garnier, Innéov: because it`s worth it ; Lancôme: a rose by any other name ; Ebel, Hermès: `don`t make anything ugly, someone might buy it!` ; Carrefour, Asda: how low can you go? ; Krups, Rowenta, Whirlpool: white goods are hot stuff ; Talens, Pattex, Kiwi: th art of demonstration ; Tide, Cheer: keep it clean ; Ariel: immaculate concept ; Procter & Gamble: advertising age ; Delta Airlines, Sanofi Aventis, Toyota: experience tells ; Glovcosmos, Buenos Aires Zoo, Planet M: cultural operations ; US Army, British Army: atten0shun! ; European Parliament, Euro: Europe ; Red border, blue pencil ; What if? ; What next? ; What are you on? ; What can be done? ; Which planet? ; Getting a life) Looking to the future, 2006- (No is harder than yes / David Droga ; Who really owns the brand? . Pat Fallon ; [email protected] / Miguel Angel Furones ; Youthful thinking / John Hegarty ; Cynical consumers, shrinking budgets... / Bob Isherwood ; `Getting heard and getting it right` / Linda Kaplan) 1842-2006: List of important names 3836502127

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